Thursday, December 28, 2006

Firing Family

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com

While you’re building a home based business you may give in to the temptation to hire a family member. This may or may not work out well. If the family member you’ve hired to help you in building a home Internet business turns out to not have the necessary skills, experience, interest, dedication or perhaps even ethics, to work for you what do you do then? How on earth do you fire a family member?

The first thing to keep in mind is that whether it’s part of building a home Internet business or a well-established multi-faceted large firm, firing a family member seldom goes anything but badly. Sometimes it even ends up in court with one family member suing another. We read about such goings on in corporations almost on a daily basis. This is something you want to avoid. You want to focus on building a home Internet business – not on getting litigious with your brother, mom, aunt, uncle or cousin.

Handling this familial firing correctly means not only keeping the family peace but keeping your home Internet business on the right track. A basic principle of hiring family members to help you in building a home Internet business is that they know right from the start that they will be held to a higher standard than any other employee. Why? Because they are family and because that familial relationship should bring with it a more personal sense of dedication and commitment to your business success. Another important factor, should you have to fire a family member, is to do it clearly and quickly. Don’t drag it out.

Make sure that the fired family member is clear about the details of the reasons, and draft a clear and consistent statement that you give to all others involved – family, employees, vendors, and other associates affected by the termination.

Building your home Internet business has to take top priority but that doesn’t mean you have to sacrifice family relationships to do so. You can terminate a family member without ruining the good relationships you have with your family. The best way to accomplish this is to offer at least one verbal followed by two written warnings, and then a documented written notice of termination. Prior to writing it up as a firing, however, offer the familial employee the chance to resign. You might offer a severance package that is face-savingly attractive, or perhaps let her or him continue as a contractor or supplier. Letting family members walk out your home Internet business door is about building a new bridge that will save him or her some dignity.

What you must keep in mind, if you are committed to building a home Internet business is that that business must come before that family relationship. After all, isn’t one of the primary points of your business to take care of your family?


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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com

Monday, December 25, 2006

Web Work That Won’t Work

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com


While there are many legitimate work at home Internet business possibilities and many reputable and honest work at home Internet business vendors, there are also some fraudulent schemes. You must choose carefully. The most prominent of these fraudulent schemes is for medical billing. Touted as one of the best work at home Internet business ideas, these schemers are just out for your money. The idea is to charge an upfront fee to get you started, and then leave you to fend for yourself in an industry where you have little chance of succeeding. Other fraudulent business opportunity schemes such as envelope stuffing and product assembly take your money and then reject your work – and thus its payment – as substandard.

Advertisements touting these prepackaged medical billing centers show up on TV, on the Web and in newspapers. Major metro newspapers, probably the most savvy about these schemes, generally do not accept the ads. Responding to the ad for the medical billing work at home Internet business opportunity will result in your receiving a phone call, with a pitch about the burgeoning health care system crisis. Typically the hawker will tell you that claims are piling up and waiting to be processed. The result, according to the person on the phone, is to process these claims electronically, which is not being done often or expansively. This, the pitch goes, is what makes it a lucrative work at home Internet business for you.

The promise is that you’ll make a lot of money as doctors outsource their billing to you. You can, they say, work in accounts receivable, insurance claims and physician or dentist practice management. Including in the presentation is the assurance that not only do you not need experience but that their sales staff will kick start your work at home Internet business by putting you together with health care clients. The reality is that if you have any chance at all to make any money – or even get your initial investment back – you’re going to have to find your own clients.

The investment for this alleged lucrative work at home Internet business is not small – typically $2500-$9000. Prior to your commitment you will be mailed a business brochure, the application and license agreement (contract), document of disclosure, diskette samples, references and testimonials and videocassettes. Your investment is supposed to result in training, software and technical support. The references are commonly shills – the name for people that a company hires to provide favorable but dishonest testimonials.

The reality is that medical billing is seldom a lucrative work at home Internet business. Few people who purchase these programs are able to find enough clients to even recoup their investment much less make a living at it. It’s not that medical billing isn’t a legitimate business. It’s that the competition is fierce and the market is saturated.




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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com

Saturday, December 23, 2006

Learn to Earn

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com

One of the major points, besides making lots of money, of having an Internet home work income business is to be in charge of your life. An Internet home work income business is about working the schedule you want to work, wearing the wardrobe you want to wear, setting up the home office you want to have, and being your own boss. While no one (or at least no one legitimate) would ever tell you that an Internet home work income business is a breeze to start and make a lot of money at, those who have been there and done that and succeeded will tell you it’s wonderfully stimulating and satisfying – no matter what the financial outcome.

Financial outcome, however, is an important factor in any business, including an Internet home work income business. Training is one of the major factors in succeeding at any business, whether online or not, home or corporate. There are some things you must know about running a business in general, and working in your business’ industry in particular, if you are to earn the income from your Internet home work business that you desire.

One organization that offers online training dubs itself a business university. While it is a multi-level marketing firm and you’ll be buying from someone who has their own Internet home work income business, it does offer substantial business help at a reasonable cost. With the help of this school you can train on your computer from home. Topics include sales, leadership, self-improvement, communication, finance and real estate, among others. The initial entry fee is a mere $2 and that gets donated to the Save the Children fund.

What you’ll get for $2 is two weeks of complete access to the school’s curriculum. If after that period you’d like to continue the cost is about $50 a month. Courses are streaming video and audio and there’s an e-mail lesson once a week and workbook that is downloadable. An audio MP3 presentation can be downloaded as well.

An achievement program is also part of the package and included in this is a daily (Monday through Friday) lesson on many business topics. You’ll also get invitations to teleseminars presented by entrepreneur and executives as well as entry into 20 archived seminars.

Free bonuses with a value exceeding $800 are part of this 14 day package. Courses include speed reading, tax reduction tips and success in Internet marketing.

If you would choose to join the multi-level marketing firm and become a distributor offering this program to others, you’ll be given a free Web site with administrative tools to keep track of those who join under you. You’ll also participate in a two week boot camp that will teach you step by step through e-mail with audio how to make the most money from your Internet home work income business.

There are several programs on the Web that offer this kind of training and some, such as this, that train you and also offer you additional income while you’re growing your own Internet home work income business.



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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com

Wednesday, December 20, 2006

Multi-Media Marketing for Money


Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com


More than most other online businesses, a home based Internet marketing business requires experience and training. There are some online home businesses, such as medical transcription, data entry, word processing and virtual call centers that you can start with some very basic skills and a short bit of initial training. A home based Internet marketing business is not one of these. While it’s not essential that you have a four year degree in marketing to succeed you must have some experience in marketing yours or others firm and should have taken some classes in marketing essentials.

If you’ve been a marketing specialist for another firm or acted in a management capacity that required you to practice some marketing job tasks, then you probably have a good feel for what marketing is all about. Now you just need some classes. For that you can go online if you prefer that to classroom learning. Let’s take a look at some of the courses that will train you for a home based Internet marketing business.

One 55 hour course, for example, is $99 at one online training facility we found. Courses include tips on advertising on the Web, building the client’s marketing strategy, developing your e-business, customer service, taking online payments, starting your home based Internet marketing business, e-commerce influences and strategies, writing and designing great applications, keeping business costs to a minimum for yourself as well as your client, managing and marketing your own e-business, the ins and outs of data mining and real time, as well as planning client resources.

The four hour course about Internet advertising is the kick off course for your home based Internet marketing business training. Here you’ll get a good overview of the various advertising options for your client when he or she markets on the Internet. The course objectives are to train you to promote your clients’ business on the Web, to plan the firm’s advertising campaign, to find your own customers, to compare the pros and cons of the various forms of advertising for your clients and to learn where Internet advertising is headed.

Building marketing strategy is one of the more essential courses for your home based Internet marketing business. In this online class you’ll learn a complex overview of the various marketing tools and options for your clients’ online business as well as your own. You’ll learn about outside promotion and data mining. Specific training includes identification of effective promotion in a face to face environment and a description of the relationship between e-commerce and public relations. In the five hour course you’ll also find out what niche marketing is all about and how it can help your client and your own home based Internet marketing business.

The E-business development course gets down to the basics. You’ll learn what a virtual corporation is, what business and marketing tasks you and your clients can and should outsource, understand partnership pros and cons, and look at the problems that can occur in an online business.


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To find the best home based business ideas and
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Tuesday, December 19, 2006

Helping Others Helps You

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com

Self-help is a great home Internet based business opportunity. People always want to improve themselves and their lot in life. Offering self help products that will help them to do this, especially without their having to let others know they’re working on it, and without their having to leave home to get started, offer a commonly successful home business opportunity.

Self-help products can include books, magazines, Web seminars or downloadable products such as e-books or PODS, and video or audio tapes or CDs. Whichever you choose to offer as a self-help entrepreneur, this can be a lucrative home Internet-based business opportunity.

The most popular self-help topics, and the ones most commonly successful as a home Internet based business opportunity have to do with improving one’s love life or sex life, losing weight and shaping up, and making money. There are three ways of making these self-help publications ready to sell as your home Internet based business opportunity. You can write the books yourself, you can purchase the books written by others and through a book or media wholesaler, or you can hire someone to write them for you.

If you’d prefer not having to worry about putting together the copy for the self-help books and instead concentrate on the sales end of your home Internet based business opportunity, you can turn to the many book wholesalers and buy the books in bulk at wholesale prices, or have them drop shipped from the wholesaler but branded to your business. One self-help book wholesaler, for example, offers books on making money in mail order, thinking and growing rich, improving your memory, conversation tips made easy, growing rich almost while you sleep, improving your personality, self-hypnosis, mental mastery and tips on concentration, how to write ads that work for your business, how to make money at home, 100’s of ways to make a fortune, and how to succeed in business.

While this wholesaler simply sells these books in bulk to you at a low cost so you can turn around, brand them as your own and resell them with a nice profit as your home Internet based business opportunity, the firm will also let you become a drop ship dealer. What this means is that you could, instead of selling that self-help book or books to the individual who wants to read it, you could turn around and sell it to another dealer who is selling it to a customer, taking the money from the dealer in return for which you would label the package as the dealer’s and send to the consumer from your location.

You could also find a drop ship wholesaler from whom you wouldn’t need to purchase any inventory for your home Internet based business opportunity. You simply take the book orders, pass them on to the wholesaler and that wholesaler puts your label on the box and sends the books to your customer. All you have to do for your home Internet based business opportunity to realize a profit is sell the books for more than the wholesale dealer charges you to send them to your customer, and provide the consumer contact information to the wholesaler. It’s that simple.



About the Author:
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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com

Monday, December 18, 2006

Marketing Moves
Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com

A marketing plan is essential for a business home Internet marketing opportunity. To succeed in any business, whether a home business or not, you need a marketing plan that sets out your Internet marketing opportunity campaign. If your firm were a large corporation you’d put several hundred pages of marketing tasks together in one plan. As a small home business noting your organized Internet marketing opportunity plan will probably take fewer than ten pages. But it must be done, and early.

The simplest and easiest way to work with your marketing plan is to place the pages in a three ring binder and refer to it monthly. This lets you keep track of what you should be doing in your home business Internet marketing opportunity schedule and if you’re on schedule or not. Leave plenty of room for notes on your performance in regard to your written marketing plan.

A plan for taking advantage of the marketing opportunities for a home business should cover a one year period. A business home Internet marketing opportunity plan should not extend any further out because so many things can affect such a small business. If someone leaves the firm, if the market changes, or if customers leave or others come on board, the marketing plan must be altered. A few years down the home business road is the time to rewrite the plan to encompass the next two to five years.

A marketing plan for a home business Internet opportunity will take you at least two months to write, especially if you’re a novice at marketing plan writing.

Everyone that has a management or executive say in any aspect of the home Internet business should have an opportunity to contribute to the marketing plan. While the tendency is to hold the information in the plan close to the vest, it won’t work without asking for the guidance and input of those involved in the planning, building, marketing and growing, both Internet and otherwise, of your home business. Feedback must come from anyone involved in your Internet home business financing, manufacturing, staffing, equipping, and managing. Of course, as in many home Internet opportunity business ventures, the sole proprietor is the only administrator and as such completes the bulk of the marketing plan with some input of paid consultants.

Your marketing plan for your home Internet business must be consistent with your firm’s business plan or the opportunity for the two documents to help you succeed is lost. The business plan lays out the company vision for the next five years. The marketing plan dictates how you get to the achievement of that vision and the completion of the various goals along the way. A business plan will talk about the financing needed to start and grow the business, one of which will be the expense of advertising and marketing. The marketing plan will spell out the marketing opportunities you will take advantage of, and the cost of each, to get your home Internet business started and making a profit.



About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com
Marketing Moves

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com


A marketing plan is essential for a business home Internet marketing opportunity. To succeed in any business, whether a home business or not, you need a marketing plan that sets out your Internet marketing opportunity campaign. If your firm were a large corporation you’d put several hundred pages of marketing tasks together in one plan. As a small home business noting your organized Internet marketing opportunity plan will probably take fewer than ten pages. But it must be done, and early.

The simplest and easiest way to work with your marketing plan is to place the pages in a three ring binder and refer to it monthly. This lets you keep track of what you should be doing in your home business Internet marketing opportunity schedule and if you’re on schedule or not. Leave plenty of room for notes on your performance in regard to your written marketing plan.

A plan for taking advantage of the marketing opportunities for a home business should cover a one year period. A business home Internet marketing opportunity plan should not extend any further out because so many things can affect such a small business. If someone leaves the firm, if the market changes, or if customers leave or others come on board, the marketing plan must be altered. A few years down the home business road is the time to rewrite the plan to encompass the next two to five years.

A marketing plan for a home business Internet opportunity will take you at least two months to write, especially if you’re a novice at marketing plan writing.

Everyone that has a management or executive say in any aspect of the home Internet business should have an opportunity to contribute to the marketing plan. While the tendency is to hold the information in the plan close to the vest, it won’t work without asking for the guidance and input of those involved in the planning, building, marketing and growing, both Internet and otherwise, of your home business. Feedback must come from anyone involved in your Internet home business financing, manufacturing, staffing, equipping, and managing. Of course, as in many home Internet opportunity business ventures, the sole proprietor is the only administrator and as such completes the bulk of the marketing plan with some input of paid consultants.

Your marketing plan for your home Internet business must be consistent with your firm’s business plan or the opportunity for the two documents to help you succeed is lost. The business plan lays out the company vision for the next five years. The marketing plan dictates how you get to the achievement of that vision and the completion of the various goals along the way. A business plan will talk about the financing needed to start and grow the business, one of which will be the expense of advertising and marketing. The marketing plan will spell out the marketing opportunities you will take advantage of, and the cost of each, to get your home Internet business started and making a profit.


About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com
Marketing Moves

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com


A marketing plan is essential for a business home Internet marketing opportunity. To succeed in any business, whether a home business or not, you need a marketing plan that sets out your Internet marketing opportunity campaign. If your firm were a large corporation you’d put several hundred pages of marketing tasks together in one plan. As a small home business noting your organized Internet marketing opportunity plan will probably take fewer than ten pages. But it must be done, and early.

The simplest and easiest way to work with your marketing plan is to place the pages in a three ring binder and refer to it monthly. This lets you keep track of what you should be doing in your home business Internet marketing opportunity schedule and if you’re on schedule or not. Leave plenty of room for notes on your performance in regard to your written marketing plan.

A plan for taking advantage of the marketing opportunities for a home business should cover a one year period. A business home Internet marketing opportunity plan should not extend any further out because so many things can affect such a small business. If someone leaves the firm, if the market changes, or if customers leave or others come on board, the marketing plan must be altered. A few years down the home business road is the time to rewrite the plan to encompass the next two to five years.

A marketing plan for a home business Internet opportunity will take you at least two months to write, especially if you’re a novice at marketing plan writing.

Everyone that has a management or executive say in any aspect of the home Internet business should have an opportunity to contribute to the marketing plan. While the tendency is to hold the information in the plan close to the vest, it won’t work without asking for the guidance and input of those involved in the planning, building, marketing and growing, both Internet and otherwise, of your home business. Feedback must come from anyone involved in your Internet home business financing, manufacturing, staffing, equipping, and managing. Of course, as in many home Internet opportunity business ventures, the sole proprietor is the only administrator and as such completes the bulk of the marketing plan with some input of paid consultants.

Your marketing plan for your home Internet business must be consistent with your firm’s business plan or the opportunity for the two documents to help you succeed is lost. The business plan lays out the company vision for the next five years. The marketing plan dictates how you get to the achievement of that vision and the completion of the various goals along the way. A business plan will talk about the financing needed to start and grow the business, one of which will be the expense of advertising and marketing. The marketing plan will spell out the marketing opportunities you will take advantage of, and the cost of each, to get your home Internet business started and making a profit.


About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com

Thursday, December 14, 2006

What’s Best for you

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com

Even the best home Internet business won’t prove successful for you if you don’t have the personality to work from home. A home Internet business that combines your best skills and strongest desires and interests can be enticing and offer great flexibility and freedom. It also requires, however, a great deal of self-motivation, organization and self discipline. Generally the best former employees to succeed in the best home Internet business are those whose jobs required and allowed autonomy and who found themselves chafing at the restrictions placed on them because of their lack of authority. These employees found themselves thinking, “I can do this myself and keep the money for me.”
These folks succeed better than those whose prior jobs were micro managed and redundant.

Before you take the leap to what you think is your best home based Internet business ask yourself a few questions.

The first question is about self-discipline, organization and self motivation. The question is, “Am I going to be comfortable setting and keeping my own business schedule?” If your previous employer let you pretty much come and go as you pleased – outside sales might be a good example of this – and you succeeded under that routine – than the answer is probably yes. But if you punched a clock in, out and to lunch, you may have a more difficult adjustment. The best way to adjust to your home Internet business environment is to establish a daily routine as much as possible.

Perhaps each day you spend the first hour reading and answering your mail – electronic and otherwise, followed by an hour of prospecting for new leads. You should schedule in a couple of 15-20 minute breaks and a long break for lunch as well. The best schedule for your best home Internet business is to work the hours that your clients or potential consumers do. Of course, if your market is national or global this might be difficult. What you might do, for example, if you live on the West coast and are an early morning person is start at 6am, and give yourself a break somewhere in the middle of your work day – maybe a couple of hours at the gym or pool – and then go back to work until about 6pm, when the West Coast folks have knocked off for the night.

Can you set your own goals and be your own recognition? Make a list of what you want to achieve, small milestone by small milestone, and then check off when you’ve achieved each. Reward yourself. I just sold my first contract. I’m getting that brand new Web cam I’ve wanted for so long. If you like and thrive on recognition give yourself your own pats on the back by publishing your expertise on the Web. Offer your free expertise in the form of industry articles at no charge. Not only will it give you the limelight you crave but it will be on the best ways to help grow your home Internet business.

The last question, and perhaps the most important one, is whether you can shut that office door at night and walk away to have a life. Some entrepreneurs can’t and they burn out. We’re not suggesting this is a 40 hour job – it isn’t. At least not at the start. But taking some time to enjoy family and friends, and pursue enjoyable exercises is the best way to reward yourself for starting that best home Internet business.



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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com

Tuesday, December 12, 2006

Name No-No’s

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com


Whether your business is a work at home Internet business or staffs several hundred in a downtown skyscraper you’re going to be online to succeed, and you’re going to have to come up with a good business name and a good domain name. Here are some things to avoid in naming your work at home online business prior to setting up your Internet site.

The first mistake many new work at home online business owners make is to ask for too much input on Internet site and business name, from too many people. They tend to ask family and friends what their new business’ name should be, and what domain name it should have. The problem with this is that not all will really understand the business idea or the jargon involved in that business. The second reason to avoid this consultative process is that you can only choose one name. This means that the more people you ask the more people you are going to disappoint – and perhaps even insult.

It is far better to kick off the online and other aspects of your work at home Internet business by asking the opinion and business help of those few people who have been chosen to have an integral management part of your venture. You might pull these folks together and have a brainstorming session which you all feed off each other’s ideas. That way when the end results in a name each will feel like they’ve been a part of giving you that idea.

Another entrepreneurial business naming error is to tack and adjective together with a noun to come up with one word former with a middle of the word capital letter. If, for instance, your work at home Internet business were to offer online sale of luggage at discount prices you might be tempted to call it something like EconoPack. It’s bad for two reasons. No one can look at that name and know what it is you offer. Is it like a UPS store that offers shipping services? The other disadvantage is that the domain name may turn out to be econopack.com or .net. Which, without a capital P is even fussier. Luggage for Less would be a much clearer name.

If you think of the new (in the last five years) work at home Internet business start ups that have grown online to become household names, you’ll see that they all took zingy, snappy, lively names that differentiated themselves from others and weren’t likely to be copied. They didn’t take boring names that could be forgotten or worse yet, confused with other companies. Yahoo is one example. It could have been World Wide Search Engine instead. Google is another. Monster is a great example of a name that is not only memorable but suggestive of high volume, strength, durability and vast reach. Monster could have been Online Job Resource. What a blah name that would have been. All these started out as work at home Internet business projects by unknown online entrepreneurs. Their choice of business and Web site names paid a large part in their ability to brand themselves and thus to succeed.


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To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.ProfitMacnine.com

Monday, December 11, 2006

Getting Web Words Write

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com

Your work at home based Internet business relies heavily on your Web marketing to bring in new customers. To make this tactic work you must know how to write great sales copy for your site. Here are some ideas on just how to do that.

The first tip for keeping consumers on your site and inducing them to buy your product or service is to create headlines that get their attention. Of course, it has to be followed by material that keeps their attention, but we’ll get to that later.

Don’t be weak, but don’t be hyperbolic. If you’re weak you’re boring and not very convincing. If you use hyperbole you won’t be believed or trusted – the kiss of death for a work at home based Internet business. What we mean by weak is, “Welcome to my site. I think you’re going to like what you see here.” Well, if you’re not sure, they sure won’t be. Hyperbole is, “You’ll be glad you found the only site you’ll ever need again.” Yeah, right. Bye.

There are two things you must focus on when you create your site headlines. People want help and information, and they want it fast. Get right to the point. If you’re offering legal services for DUI citations you might start off by saying, “We can help You Save Your Job, Your License, Your Freedom and Your Reputation.” See how that works? You haven’t promised you will, because of course you can’t. But you’ve gotten right to the heart of why they are seeking you out, told them emphatically that you can help them, and did it in a dramatic and attention-getting way.

A work at home based Internet business must know its target audience and hone in on that segment of Web users. You can’t be everything to everyone, nor can your copy convincingly claim that. You must know what you are going to offer and to whom you are going to offer it and then focus your sales copy and your advertising campaign to bring those folks to your site. The best way to learn about who your audience is may have to be to get a small audience to your site and then see who they are and where they go. Your Web host can provide the details of the server logs from which you will learn which pages are the most popular, not only because they are visited most often but because users stay on them the longest. They can also tell you the days and times of day most people come to your site as well as the point at which (the page) they leave your site.

From this you’ll know your age, gender, and other demographics of your niche (if you’ve been smart and required or encouraged free registration) and what pages need rewrite and redesign to keep folks from leaving at that point.

The other important sales tactics for your work at home based Internet business are to establish business credibility with clear contact information, clear biographies of all key players in the business, and business testimonials. You want to focus not only on the features of your products and services but their benefits as well. Tell your potential customers what you can do for them. Don’t forget, as many do, to ask for that sale – over and over again.


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To find the best home based business ideas and
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Wednesday, December 06, 2006

Check it Out!

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com

A search for an Internet home business opportunity from one of the major search engines yielded 11,800,000 results. What a staggering number to wade through! The sad fact is that many of these so-called Internet home business opportunity vendors represent an opportunity for one person – themselves. While you certainly can find a legitimate and promising Internet home business opportunity on the Web, just how do you tell the wheat from the chaff? Here are the most commonly asked questions about the legitimacy of business opportunities, and their answers.

The first question, and the one you should certainly ask, is where you can obtain the company’s pre-sale document of disclosure. The U.S. Federal Trade Commission (FTC) requires that a business that offers a franchise or a business opportunity must provide prospective buyers with this document. The FTC doesn’t insist that the firms keep these documents available to the public however, so they’re not generally easy to find. 13 U.S. states do keep the franchise papers on file, while 26 states require anyone with a business opportunity to sell file its disclosure statement. These files are available to anyone who wishes to look at them if an appointment is made to review them or make copies right there at the office where they are stored. In California, the franchise documents are available online.

What potential Internet home business opportunity buyers want to know almost as often is where they can find out if complaints have been filed about the company, and the details of those complaints. They also want to know, of course, if the complaints have been resolved.

The answer, unfortunately, is there is not a good database, either through a state or federal agency, local municipality or private organization. The FTC as well as the Better Business Bureau keep track of complaints but it’s quite easy to change business names and locations once complaints stack up. The best protection is the FTC’s franchise rule that requires that firms provide potential buyers with the names, addresses and phone numbers of ten other buyers of this Internet home business opportunity. These must be the ten geographically closest to you.

It is imperative for your own investigation into the authenticity and soundness of this internet home business opportunity that you call these business people and ask them about the firm they bought. What’s important as well is that you visit each business location, even if at their home. Fraudulent business opportunity sellers can line up a number of friends and family to handle calls about their bogus business success.

Under the U.S. Freedom of Information Act any person who requests it is entitled to any information on the potential Internet home business opportunity that the FTC has on file.

Another resource is the Business Franchise Guide, found often in law libraries. This discloses the guidelines of each state and the U.S. federal government on franchisors and business opportunity vendors.


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Monday, December 04, 2006

A Gathering of Netpreneurs

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com


Plug in Profit is a four year old firm and concept that provides entrepreneurs with free Web sites as part of an incentive to affiliate with the Plug in Profit site. Many thousands of Plug in Profit affiliate business sites have grown up in the last few years thanks to this program. The marketing of owner Stone Evans is a key factor in the Plug in Profit success. Evans markets on the Web constantly. Search engine results for his or the Plug in Profit name are nearly two million total.

The net marketing venture is multi-faceted, with four programs going strong from the start. These are SF1, Host4 Profit, GetResponse and Internet Marketing Warriors. Two newer programs, Empowerism and Traffic Swarm have been equally successful early on. An entrepreneur can join any Plug in Profit program at no charge. Once you’ve joined and built your site you begin to bring in affiliates in your downline.

Entrepreneurs who join any or all of the programs start to see a profit right away. It generally takes 24 hours maximum to have your Web site built and visible on the World Wide Web. Each entrepreneur picks her or his own domain name and provides her or his own log. This is prominently displayed at the top of the home page. There is a hosting fee. The PIPS program provides its distributors online marketing tips and ongoing training developed for all skill and experience levels. You’ll even be able to participate in a members-only online forum to ask and answer questions.

Each entrepreneur has a chance to win valuable bonuses right from the beginning of his or his Plug in Profit venture. You might win software to help you market your new company, advertising credits towards purchase of pay per click ads, ad tracking applications and other marketing products. The book by the founder, “30 Days to Success” is included in the set up package. This day to day guide will help new entrepreneurs succeed on the Web.

In Stone’s book you’ll learn how and where to advertise your chosen Plug in Profit site and program on the Internet, how to write Web articles that will promote your business without your having to pay any advertising fee, how to grow sales marketing in various forums and how to link your site to thousands of others – and vice versa.

As a Plug In Profit netpreneur you can have your firm’s own e-mail newsletter that will market your company for 400 days in a row. This is given to you free of charge. Included is an auto responder that works with GetResponse software. Should you wish to eliminate the top of the newsletter advertising, you can pay for the professional upgraded newsletter version at a cost of $18 a month.

Your company’s Web site and newsletter marketing program is very customizable, allowing each entrepreneur to change the promotions and the look of the site and newsletter as she or he wishes.



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Saturday, December 02, 2006

Local SOHO Laws

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com


Starting an Internet home based business is one of the least time consuming, most effort-free and least costly of businesses when it comes to complying with local business regulations such as licensing. This is primarily because the main concern with so many municipalities is zoning. The reason behind zoning regulations for business involves the amount of walk-in and drive-in traffic that a residential or semi-residential community would have to endure with the addition of a home business in the neighborhood.

An Internet home based business seldom meets resistance by local authorities, because it’s reasonable to assume and easy to prove that this type of business doesn’t typically have client traffic. An Internet home business, just as its name would indicate, is conducted on the Web. Clients are met and communicated with by Web, by phone and by fax. Nothing of this would disturb the neighbors. In fact, the major hurdle of having the business there is the problems experienced by the Internet home based business owner – the interruptions and noise of the neighbors. The opposite is seldom true. Internet home based business owners can be in business for years before their neighbors even know they have a home business.

Here, then, are the procedures typical of complying with local home business regulations. Of course, each municipality, and particularly each state, will have its own set of costs and compliance requirements, though most don’t vary much. In Phoenix AZ, for example, the application for a local business license is $20 and the annual fee is $50, prorated for a portion of a calendar year the first year. The application is straightforward and easy to complete. The city wants to know the business name, the industry, and whether it’s a sole proprietorship, partnership or corporation. The Internet home based business owner would need to indicate the address, whether it’s a rental property or owned, whether the business records are stored there or elsewhere (and where that elsewhere is) and whether it’s a new business or one you just bought.

In most of South Carolina, in contrast, the additional question asked of an Internet home based business – or any home business – is how much, if any, client or vendor traffic is expected. They also inquire of the product or products sold, the type of business conducted in the course of the business day, and what type of business activities the proprietor or staff is engaged in during the course of that day. These questions are to determine if the business is going to be disruptive to the neighborhood. The business license fee starts at $20 (no application fee) and the first year is based on anticipated gross revenue. Subsequent years the owner is asked to divulge the gross profit of the prior year and from that the license fee is determined. Naturally the higher the gross profits the higher the business license fee.

Before you start your Internet home based business, the first stop to make – either in person or online – is the office of the city clerk.



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Friday, December 01, 2006

Home Office Away From Home

Copyright © Alexandre Sobolevskiy
http://www.ProfitMacnine.com
If you have a successful home base Internet business there may come a time that you think you need to take that office elsewhere – perhaps even on a part time basis. Some people just can’t thrive at their business working from the home office. While the home base Internet business is an attractive concept to them perhaps their spouse, children or even pet don’t or won’t understand and are too disruptive to your business. Maybe you find yourself too tempted by the TV in the next room or the refrigerator close by. It’s not that you haven’t succeeded at your home base Internet business. It may just be that you’ll succeed more elsewhere, and you’ll keep peace in the home too.

Loneliness can be a factor in moving the home base Internet business from the home. While an office environment may only mean that other business people who run other entrepreneurial businesses are down the hall the knowledge that you’ll run into people with some of the same business issues and conflicts at the copy machine or in the communal break room. It’s often a comforting thought. More comforting than trying to converse with your three year old about your client frustrations. This outside office environment can actually result in more productivity despite the short trip back and forth as the entrepreneur feels less needy for that two hour lunch with the business friend or associate.

As your home base Internet business grows you might grow out of home office space. That’s a common fact. You hire employees, you need more storage or PCs or other equipment. You may have clients that are local and want to stop by “your office.” Once this happens once too often and you get tired of finding excuses to meet them for coffee at the local cafĂ© you start thinking you need a “real” office.

One friend of mine moved his home base Internet business to an office location when the fax machine kept going off in the middle of the night. Phones can be disruptive at odd hours as well, as clients and business colleagues anticipate getting your voice mail, not realizing they are waking you at home.

As with any business decision – whether home base Internet business or large corporation there are cons as well as pros to this decision. The negatives are that you’ll be back to commuting, with its frustrations and time consumption. You’ll have the added expense of furnishings, leasing, utilities and insurance. Of course, if you’ve had to decline potential clients because you didn’t have the staff or time to complete their project, or your home office space didn’t allow you to house the equipment needed to adequately service them, the decision might be easy. In essence, if the profit expected from the move outweighs the cost of the move, it may be well worth your time, effort and expense to take your home base Internet business to a new location outside your home.




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To find the best home based business ideas and
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